Your brilliant solutions aren’t gaining traction despite your clear explanations and solid reasoning. If you’ve been frustrated when others don’t get on board, you’re not alone. Many technically minded people assume that influence comes from being correct—or from explaining things in just the right way. But in real-world conversations, logic isn’t enough. If your proposal doesn’t connect with what others care about, it often gets ignored or dismissed—and you’re left doing more work for a worse outcome.

In this interactive talk, Allison shares why technically correct proposals often go nowhere and what you can do to change that. You’ll learn how to identify what others actually prioritize, avoid the trap of overexplaining, and use straightforward, practical language that helps your ideas land. Through relatable examples and ready-to-use techniques, Allison shows how to shift your approach so you’re not just right—you’re effective.

Leave with tools you can use right away to make your ideas more compelling—and more likely to move forward.